Uses for Call Accounting
Call accounting software benefits virtually everyone in your organization
Applications for
call accounting
cross all industries and functional groups. Following are a
few practical
examples of how call accounting can benefit your organization. For more
examples, please download our white paper at right.
Network optimization
Call accounting gives you visibility into your network so that you can match
demand with capacity. By tracking your call activity throughout the day, you can
make sure you have
the right capacity to handle peak volume. The
software delivers hard data you need to
“right-size” your network and maximize the
value of your telecom investment and
services.
Increase customer satisfaction
Sales, marketing, and other departments that rely on telecommunications to serve
your customers can benefit from the feedback that call accounting provides. The
software will help you identify problems such as insufficient call capacity at
peak periods, which could result in long call queues. Such problems can often be
resolved by adding lines, focusing
on efficient call handling, and other
solutions to improve customer service.
Improve productivity and marketing ROI
Call accounting lets you analyze and understand the correlation between the
success of your sales and marketing efforts and related call activity. The software will help you identify the most and least effective callers,
so that you can make adjustments to boost productivity and efficiency. For
example, you can monitor the number of rings and/or the number of calls taken by
your customer service team or telemarketing staff.
With call accounting, you can direct inquiries to a specific extension and track
all the incoming calls. This gives you hard data to make a case for the
effectiveness of your marketing efforts.
Calculate and allocate costs
Modern call accounting solutions allow you to cost calls based on
rate tables
available from carriers. This provides you with a highly accurate estimate of
your usage charges weeks before you receive carrier invoices. When this
capability is combined with organizational data, including cost
centers and
employees associated with each extension, usage charges can
be quickly and
easily allocated to responsible entities, improving accountability and cost
control. Bill clients for phone consultations or services by adding surcharges
or fees to phone calls associated with a specific phone number or
account code.
Crack down on network abuse, security threats,
and harassing calls
The software can be configured to alert the systems administrator
when call metrics fall outside the boundaries of what has been defined in the
system as normal calling activity. For example, excessive calling, calling
flagged numbers, long distance or international calling without proper
authorization – all of these activities can trigger threshold alerts.
Call accounting also provides the means to track down information on calls that
are deemed threatening or suspicious after the fact. Ad hoc reports can be
generated that show every call that meets specified criteria, such as source or
destination number, date range, time of day, and more.
Encourage responsible use
When call accounting is introduced into an organization, telecom use tends to
drop – simply because users are made more aware of their telecom habits and what
they cost the organization. The software encourages responsible use of
telecom resources and reduces telecom spend, a good thing under any
circumstances, and especially in these economic times.
VeraSMART Call Accounting Software
With unmatched technical expertise and unparalleled customer support, Veramark is
the recognized industry leader for call accounting solutions. Our VeraSMART
software enables organizations of all sizes to gain visibility into and control
over their voice, data, and wireless communications networks.
VeraSMART call accounting is a powerful, Web browser-based solution that lets you access
business-critical information from virtually anywhere, providing call record
data that improves your ability to make informed business decisions.